Marketing y Gestión de Negocios
Permanent URI for this collectionhttp://repositorio.uta.edu.ec/handle/123456789/889
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Item "La motivación y su incidencia en el rendimiento laboral en la Empresa Marcetex de la ciudad de Ambato"(2015-12) Tonato Ruales, Nancy Elizabeth 1804312625; Abril Freire, María Cristina 1803324175MARCETEX company is engaged in manufacture and distribution of underwear to its own brand: La Gatita de Guiliana, María de los Ángeles, Bóxer Huoo, Bóxer Sr. Cenador, Bóxer Escorpión; began operations in 2005, generating sources employment that promote the development of the town, is currently at the stage of growth, therefore, indispensable for the implementation of job performance evaluation of the performance of employees. It is for this reason that the present research project has focused on applying a suitable tool that allows evaluating the different positions, defining and updating training programs develop the skills of human talent, looking for personnel to perform its tasks efficiently and decrease the gap between the job profile and the profile of the employee. The data collected by surveys of employees of the company indicate that it is important to implement economic incentives so that they feel confident the job that each plays, as this is a factor that most employees they are seen as a shortcoming that should be improved. So the proposal resulting from the research routed by me to the creation of a motivational plan is critical to the growth of the company, to improve their internal relationship and thus reflect the performance of the employees resulting in the productivity of the company, Therefore it is necessary to motivate staff to perform their work satisfactorily.