Gestión Empresarial basada en Métodos Cuantitativos

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    Modelo de estimación estadística de la demanda y su impacto en la rentabilidad de los emprendimientos SETEDIS-MIPRO
    (Universidad Técnica de Ambato. Facultad de Ciencias Administrativas. Maestría en Gestión Empresarial basado en Métodos Cuantitativos, 2018) Escobar Sailema, Juan Carlos; Burgos Arcos, Carlos Leonel
    The present research work shows the incidence of demand estimates on the profitability of the SETEDIS-MIPRO ventures, and determines the current situation of the businesses implemented within the "Productive Inclusion" program carried out by the Ministry of Industries and Productivity-Mipro, with this a proposal is presented as an alternative solution to the problems of profitability generated, later the model of statistical estimation of demand is developed under a quantitative approach. and a methodology that has the particularity of being applied to several businesses with different types of data of random, cyclical, tendency and seasonal behavior, through a statistical-financial evaluation, allowing to calculate the risk that could be given if the prediction variables changed, presenting prospective scenarios in favorable and unfavorable situations, contributing to a better decision making and the good development of the productive units. in short, the proposed model contributes to the improvement of the profitability of the businesses and the fulfillment of the institutional objectives.