Jurisprudencia y Ciencias Sociales
URI permanente para esta comunidadhttp://repositorio.uta.edu.ec/handle/123456789/892
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Item type:Ítem, La comunicación en proyectos de responsabilidad social de Gala Importaciones en la ciudad de Ambato(Universidad Técnica de Ambato, Facultad de Jurisprudencia y Ciencias Sociales, Carrera de Comunicación, 2026-01-15) ;Chuncha Villegas, Joselyn AbigailSoto Dávila, Omar FabricioThe current research analyzes communication in corporate social responsibility projects at the company Gala Importaciones from Ambato, with the aim of identifying strengths and weaknesses in the development of communication. This study has focused specifically on the company's internal communication, the perspective of each worker was considered for its prior study and analysis. The process of this investigation was based on a mixed-methods approach, as it considered employing research elements such as surveys and interviews with company personnel to analyze communication effectiveness and the possible deficiencies or weaknesses present within the company. The results of this research deduced the presence of a greater number of social responsibility projects aimed at its employees, recognizing Gala Importaciones as an entity that protects and ensures the personal well-being of the company. However, limitations in the communication processes were revealed due to the perceptions of the internal public. These weaknesses are considered very helpful for bringing about changes in communication management, leading to a greater degree of effectiveness in its communication.Item type:Ítem, El clima social familiar de los empleados y su impacto en la productividad de la empresa Electrica Riobamba S.A(Universidad Técnica de Ambato, Facultad de Jurisprudencia y Ciencias Sociales, Posgrado, Maestría en Trabajo Social, 2018-01) ;Pilla Tite, Luis WilfridoMantilla Falcón, Luis MarceloIn spite of the development that the different companies have had in terms of improving the work environment, in Ecuador, very little has been done in relation to social interventions with the families of the workers of the electric distribution companies, hence the great importance to realize integral approaches, that involve all the systems in which the server is related, starting from the micro, meso, exo and macro system. Faced with this problem, the present titling project, under the name "The Family Social Climate of employees and its impact on the Productivity of the Riobamba Electric Company SA", arose to attend to these aspects and provide a comprehensive approach, to a solution, or at least to reduce the levels that could be present in the solution. In order to achieve these objectives, the applied methodology was mixed, insofar as it implies a mixture of qualitative and quantitative research types, which in this case warranted a field research (as it is carried out at the study site) and documentary research (which uses information directly from the objects of study involved and their environment). A Plan for the Collection of Information was established, which responds to the set of strategies applied for the collection of data and the verification of the hypothesis, using questionnaires and interviews. Thus, through the data obtained, a situational analysis was carried out and the level of impact of the Family Social Climate on employees was determined and this in turn in the Productivity of the Empresa Eléctrica Riobamba SA, accompanied by a proposal of the application of the Ecosystemic Model as a Technique of Integral Intervention in the Family and Workplace of the Workers of the Electric Company Riobamba SA, which covers the three dimensions of the Family Social Climate: Relations, Development and Stability.Item type:Ítem, Las realciones familiares y el rendimiento laboral de la trabajadoras de la empresa confecciones Lopez de la ciudad de Ambato(2015) ;Guevara Noboa, Yei GabrielaCampoverde Quijano, Egda MaribelEl presente trabajo de investigación situado en la ciudad de Ambato, provincia de Tungurahua, se analizó las Relaciones Familiares en el Rendimiento Laboral. La población con la que se trabajo fue de 112 trabajadoras 55 internas y 57 externas de la empresa Confecciones López por que se había presentado varios casos de inasistencia y de rendimiento laboral deficiente por parte de su personal, debido en muchas ocasiones a problemas familiares. Con el propósito de establecer coherencia con el paradigma crítico propositivo seleccionado en la fundamentación filosófica, en la presente investigación se utilizó el enfoque cualitativo porque se logró la participación de los sujetos sociales e involucrados, se manejó las modalidades bibliográfica-documental y de campo. La técnica utilizada para la recolección de información fue la encuesta y los instrumentos utilizados fueron cuestionario referente a la problemática estudiada. Los resultados obtenidos muestran que en la empresa Confecciones López de la ciudad de Ambato el Rendimiento Laboral se ve afectado principalmente por las relación familiar, generando que el ambiente de hogar influencia de manera negativa lo cual repercute en su vida personal y profesional dentro de la empresa.
