Jurisprudencia y Ciencias Sociales

URI permanente para esta comunidadhttp://repositorio.uta.edu.ec/handle/123456789/892

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Autor/a: search.filters.author.Granda Jácome, Jhonatan MarceloTema: search.filters.subject.PLATAFORMAS DIGITALES

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  • Miniatura
    Item type:Ítem,
    El uso del lenguaje en el econtenido de Enchufetv y el vocabulario en niños de 7 a 12 años del barrio San Antonio 1 del Cantón Salcedo
    (Universidad Técnica de Ambato, Facultad de Jurisprudencia y Ciencias Sociales, Carrera de Comunicación Social, 2018-06)
    Granda Jácome, Jhonatan Marcelo
    ;
    Viteri Torres, Walter Francisco
    Nowadays digital platforms and social networks are so important in the broadcasting and Exchange of information for everybody, it focuses a huge impact in users, YouTube is global source of information due to the structure that it is made is so persuasive with everybody that uses theirs contents, anti t is a big advantages to other services of communication. The kind of production that made EnchufeTV for broadcasting on YouTube, does not have any filter of content, it makes more popular through the people, in this page lot of people visit it and it generates lot of money for EnchufeTV, the vision of people in new technological trends makes the expansion of EnchufeTV to a global level, without focus in the negattive aspects on verbal and physics messages that children get through EnchufeTV Channel. Parents don´t know and don´t control what their children see on the net the kind content that YouTube can show, sometimes can be find good content and sometimes waste content and little children learn good and bad things that affect their brains and their psycho-emotional development, all this through channels like EnchufeTv. Nowadays new online generations does not have enough cultural, educational linguistic offers, as a result of their training from the beginning to the end point of issuing content with assertive and appropriate messages to social strong topics. Most of digital channels in the YouTube platform do not developed efficient communicative elements for broadcasting, because they seek to focus on gains in the number of followers and visualizations, all of this is thinking in the global Hispanic child audience. The approval of children under 12 years old to the kind of content that is explicit which lacks tools for their social training, unconsciously they assume that everything transmitted is natural and that causes a negative action inside and outside the home. The purpose of this project is designing an alternative channel to EnchufeTV in order to develop the same kind of audiovisual content, but from the linguistic are that create messages that show respect and show a structured appropriate language.