Jurisprudencia y Ciencias Sociales

URI permanente para esta comunidadhttp://repositorio.uta.edu.ec/handle/123456789/892

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Autor/a: search.filters.author.Arévalo Arcos, Nahomy AnahíTema: search.filters.subject.MEDIOS DE COMUNICACIÓN

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    Representación mediática y contenido digital: El caso de los niños afroecuatorianos de Las Malvinas
    (Universidad Técnica de Ambato, Facultad de Jurisprudencia y Ciencias Sociales, Carrera de Comunicación, 2026-01-15)
    Arévalo Arcos, Nahomy Anahí
    ;
    Vayas Ruiz, Eliza Carolina
    This research describes how the case of Afro-Ecuadorian minors in Las Malvinas was represented in the media and digital content. The question to be answered is: How are media Tepresentations of Afro-Ecuadorian children in Las Malvinas perceived by the audience? To this end, a mixed methodology is used, with survey techniques for the Afro-Ecuadorian and mestizo populations, as well as content and discourse analysis in the digital media Primera Plana ECU and Ecuador TV. By applying these techniques, it is found that the Afro population is not represented in the media, and that the case of Afro-Ecuadorian minors is exposed in the media two weeks after their disappearance. The media outlets in the sample do not mention the ethnic identity of the victims of forced disappearance. When compared with other studies, it is determined that discrimination and racism are still present in Ecuador. However, this is not a problem unique to the country, but rather an international issue. Furthermore, it is noted that there is no significant Afro-Ecuadorian presence in the media. Therefore, it is concluded that there is invisibility and inequality in the media sphere towards the Afro-Ecuadorian people. In addition, public perceptions are divided, with some in favor of the government and others seeking justice, transparency, and clarification of the Las Malvinas case.