(Universidad Técnica de Ambato, Facultad de Jurisprudencia y Ciencias Sociales, Carrera de Comunicación Social, 2017-11)
Andachi Moreno, Wilson Eduardo
;
Soto Dávila, Omar Fabricio
The objective of this research is to show the relationship between television production in the Kichwa language and the development of interculturality in the television channel Tv Micc. This research was carried out on the community television channel Tv Micc of the of Latacunga city to define strategies that help the improvement of television production. The research was of documentary, bibliographical and field type where the personnel who worked directly in the channel were included techniques such as the interview, and the survey, as well as the analysis of the programming grid to establish the reality of the production Television that this medium presents. The community television channel Tv Micc belongs to the Indigenous and Peasant Movement of Cotopaxi and arises from the need of the indigenous peoples to show the public their way of life, way of thinking (worldview), as well as their point of view with respect to the Problems and social conjunctures and the political and socioeconomic reality of Ecuador, giving priority to the Kchwa language.
