Gestión Financiera - M

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    La coyuntura económica del Ecuador y la rentabilidad en el Segmento 2 Cooperativo del cantón Ambato
    (Universidad Técnica de Ambato. Facultad de Contabilidad y Auditoría. Dirección de Posgrado, 2017-05) Aules Ojeda, Iralda Alexandra; DT - Álvarez Jiménez, Elsy Marcela
    In the present research project, the behavior of the different macro and micro economic factors of the country and its direct impact on the profitability of the cooperatives of segment 2 of the canton Ambato, or in other words as economic conjuncture of the equator is described and analyzed Positively or negatively on the profitability of the aforementioned cooperatives, in order to determine how the economic system affects cooperatives, in order to have tools that allow cooperatives to make managerial decisions that minimize the impact on the profitability of these financial institutions. The problem arises because most cooperatives do not fully comply with their long-term Planning Strategy, or have a prospective planning, which allows them to minimize the impact of changes in the political and economic environment of the country, that finally these changes of the Environment or economic situation, may affect the profitability of cooperatives in segment 2 of the canton Ambato. It is important to note that in our environment, there are no clear economic policies and therefore variations in macro and micro economic indicators have a significant impact on the profits of cooperatives. This document will establish that elements of the economic situation, scenarios, actors, variables, financial indices have a greater or lesser impact on the profitability of the cooperatives in segment 2 of the canton Ambato, collected information on the environment of micro and macroeconomic indexes , Balance sheets and results of the Superintendency of Popular and Solidarity Economy (SEPS) of 2015, where calculating the financial indexes and a field and bibliographical research determines which factors are the most that affect the final results of the profits Cooperatives. It will be recommended to the cooperatives of segment 2 of the canton Ambato, a proposal is implanted in the elaboration of the Strategic Planning of these institutions, where certain recommendations are made, to a minimum the impact of the economic situation of the country in the values of the utilities of Cooperatives.