Material gráfico educativo como apoyo a la enseñanza de estudios sociales en estudiantes de educación básica en la institución Iberoamérica de Ambato

Abstract

This integrative project addresses the problem of low content retention and demotivation experienced by elementary school students at the Iberoamérica Educational Unit. The Iberoamérica institution is dedicated to student learning, providing materials and resources that foster knowledge. However, a lack of support in didactic materials for social studies topics, particularly history and writing, is evident. Therefore, the development of educational graphic materials helps reinforce or complement the information taught in class practically and actively, as these are the future generations. The research diagnosed that this challenge stems from a reliance on passive and rote learning methodologies and the limited use of didactic graphic resources that promote active participation. Thus, the development of educational graphic materials helps reinforce or complement the information taught in class in a practical and active way. This is why the development of educational graphic materials helps reinforce or complement the information taught in class in a practical and active way. The design was based on the need for maximum legibility and a semi-realistic illustration style for easy identification of historical figures. It emphasizes a friendly, functional, and highly motivating communicative tone, helping to foster a curiosity for learning. It proves to be an interactive and practical material, capable of activating kinesthetic learning. It is concluded that pedagogical and design criteria play an important role, as they are essential tools for translating complex content into interactive and practical learning.