Estudio de factibilidad para la producción de jabón antipulgas destinado a mascotas, con el uso de romero (salvia rosmarinus) en la ciudad de Ambato, provincia de Tungurahua

Abstract

The importance of healthy pets in the family environment is the beginning of a healthy life. Fleas in pets are a common problem in domestic animals. As a consequence, a feasibility study was developed for the anti-fleas soup with rosemary (salvia rosmarinus). This soup reflects a high potential antimicrobial activity by properties of the plant. In this way, the impact of the product is favorable within the natural products market for the care and grooming of pets. Market research was done where a sample population was established based on the number of households in Ambato city where the supply and demand of pet grooming products were obtaining. In addition, a technical study to determine the location, as well as a process of identification and ethanolic extraction of rosemary, elements that intervene in the production process for the correct distribution of each of the areas of the plant, taking into account factors such as: processes, machinery, staff and space, complying with quality control as it is a grooming and body hygiene product for pets. Finally, an economic-financial analysis reflecting NPV values of 13,126.36 USD with a discount rate of 12 percent, an IRR value of 28.47 percent, a benefit-cost ratio of 1,56 USD, and a PRI value of 2 years 7 months, thereby demonstrating that the proposal is possible and sustainable.