La gestión organizacional y su incidencia en los procesos de producción de carrocerías en Tungurahua

Abstract

The bodybuilding sector of the Province of Tungurahua is made up of six companies, with a presence in the market in an average of 15 to 48 years. Companies dedicated to the production and marketing of coachbuilders, urban, tourism, interprovincial and school, mostly these companies are associated with the CANFAC (Cámara Nacional de Fabricantes de Carrocerias) and others independently. The present research work has focused on performing an analysis of Organizational Management in order to know the causes or factors that limit them, in this way to see how it influences the production processes of the company’s coachbuilders´s of the province of Tungurahua The data thrown by the field research applied to the twenty-six coachbuilders, the information was collected through the instrument of the survey, addressed to the six managers or owners of the coachbuilders, indicate several failures and nonconformities such as: internal policies and external, grant direct financing, apply new strategies, improve production area, qualified personnel, constant innovation, Organizational design, since these are the ones that limit the Management, therefore the optimal Organizational development. So the proposal and as a result of the research led us to design a Balanced Score Card model, aimed at the coachbuilders sector in order to identify the way in which the production processes are carried out and evaluate them by means of Management indicators, in this way It allows to align the strategies with the objectives and thus improve the Production Processes in the coachbuilders companies