Los objetivos de calidad alineados a la planificación estratégica de las empresas del sector metalmecánico de la provincia de Tungurahua

Abstract

The purpose of this research is to implement strategic planning in the VARMA S.A. bodyworks company, based on the updating of the ISO 9001: 2015 standard, focused on satisfying the needs and requirements of all interested parties. To start we will start knowing the basic terms that we are going to use to achieve a better understanding of them, and then proceed to study the current situation of the companies in the metalworking sector that in the province of Tungurahua are 33, including the bodywork company VARMA S.A. For this a research approach is necessary through the use of research tools such as the interview and the survey that allowed to identify characteristics, gather information necessary for the realization of the study. To carry out the research, a strategic plan was elaborated in which the historical review, mission, vision, values will be detailed. An internal and external situational analysis was also developed, making an evaluation matrix such as the SWOT matrix, adding to this planning the new requirements of the standard such as the AFME matrix. This matrix is an analysis of potential failure modes and effects. finalize with the elaboration of strategic objectives.