Ciencias Administrativas

URI permanente para esta comunidadhttp://repositorio.uta.edu.ec/handle/123456789/886

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2017 - 20203

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Tema: search.filters.subject.SECTORES PRODUCTIVOS

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Mostrando 1 - 3 de 3
  • Miniatura
    Item type:Ítem,
    Negocio electrónico en los sectores productivos del Ecuador
    (Universidad Técnica de Ambato. Facultad de Ciencias Administrativas. Carrera de Marketing y Gestión de Negocios., 2020-08)
    Montachana Tenelema, Danny Israel
    ;
    Morales Urrutia, Diana Cristina
    Es necesario definir al negocio electrónico como una forma de transacción o intercambio de información, a través de redes de comunicación como internet, puesto que no sólo incluye la acción de compra y venta de bienes, servicios o información, sino a además se usa la red para realizar actividades anteriores o posteriores a la venta. En cuanto a los sectores productivos, se establece una clasificación en las actividades económicas en relación del tipo de proceso productivo que lo caracterice. El objetivo de este proyecto de investigación es analizar el uso del negocio electrónico su estado actual y evolutivo en los sectores productivos del Ecuador, en esta división se encuentra el sector primario, sector secundario y sector terciario. Cada país adopta firmemente uno u otro sector, basándose en los recursos propios o ajenos que posea para su crecimiento y expansión. El enfoque para el desarrollo de la investigación es cuantitativo puesto que se busca medir, validar y comprobar los resultados de este estudio. Los resultados evidencian el porcentaje y los sectores productivos que maneja el negocio electrónico a nivel país, el sector de manufactura cuenta con un 36.80 por ciento, le sigue el sector de comercio con un 32.50 por ciento, servicios con un 29.50 por ciento y en minería representan el 1.20 por ciento. En general se puede concluir que el uso del negocio electrónico en los sectores productivos del país aún no se encuentra en un total desarrollo, pues esto podría ser por falta de conocimiento de los beneficios que éste genera, así como por la escasa inversión en nuevas estrategias digitales de venta.
  • Miniatura
    Item type:Ítem,
    Competencias gerenciales en los sectores productivos de la provincia de Tungurahua.
    (Universidad Técnica de Ambato. Facultad de Ciencias Administrativas. Carrera de Marketing y Gestión de Negocios., 2017-06)
    Castro Núñez, Mayra Alejandra
    ;
    Salazar Valencia, Gabriela Soledad
    ;
    Herrera Herrera, José Bernardo
    The present project has as a purpose to know the competences that the managers of the productive sectors or priority of the Tungurahua Province use, for which it was based as a base to nine sectors that are in the productive matrix that is currently encouraging the government which are The sector includes: metalworking sector, leather / footwear sector, petrochemical sector, fresh industrialized food, processed and beverage sector, pharmaceutical sector, technological sector, agroforestry sector, textile sector and tourism sector. By means of the observation, it was possible to demonstrate what is the problem that affects the organizations "inadequate management of the managerial competences in the managers of the productive sectors of the province of Tungurahua" provoking a serious problem among the collaborators affecting their performance, In order to find an adequate solution the present investigation was carried out. As a first step, a characterization of concepts of managerial competences was carried out, field research, bibliography, exploratory and correlational research were used, the structured survey technique was used, a questionnaire was designed with 18 questions with a Likert scale Which was validated through Cronbach's alpha, which allows us to evaluate the reliability of a tool, resulting in 0.895, which indicates that the test is valid for collecting the information. We applied the survey to 199 managers, which allowed identifying the competencies that they have, tabulated in the SPPS program we obtained the results for analysis and interpretation and presentation. The managers of the productive sectors of the province of Tungurahua, most of the management bases its action empirically, demonstrating a lack in many of the competences for which it is favorable to create a training plan in high management skills to apply it in the sectors Productive of the province of Tungurahua and in this way strengthen the managerial competences to achieve an improvement in the business management.
  • Miniatura
    Item type:Ítem,
    Lineamientos para el fomento de competencias desde una perspectiva del Plan Nacional del Buen Vivir
    (Universidad Técnica de Ambato. Facultad de Ciencias Administrativas. Carrera Organización de Empresas, 2017-05)
    Sisa Mazabanda, Segundo Mariano
    ;
    Mejía Vayas, Carlos Vinicio
    The present work was carried out in the nine productive sectors of the province of Tungurahua, prioritized in the national and regional development plans and national plan of the good life that are: food, agroforestry chain, leather and footwear, pharmaceutical, tourism, petrochemical, technology, Textile, metalworking; Direct contact was maintained with the managers and managers of the companies representing the aforementioned sectors. The main objective was to investigate the competency model applied in the different companies of the productive sectors of the province of Tungurahua, for which a field investigation was carried out, which put in direct contact with the managers of the different companies, In addition a descriptive investigation that detailed the qualities of the managers regarding the managerial abilities that they possess. The survey was carried out with thirteen questions regarding the managerial competences, applying also a qualitative approach that interprets the problematic of the sectors and its effects in the managerial competences and abilities, and quantitative because it analyzes the extracted information of the statistical data realized, also Locates in the critical paradigm of the business environment in the productive sectors of the province of Tungurahua. Once the data are interpreted, it is evident that the managers use and apply a competency model, based on technical and personal skills, and the inadequate management of skills in the different productive sectors of the province of Tungurahua has been evidenced. Of competencies for the nine productive sectors of the area.