Contabilidad y Auditoría

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    Administración de cuentas por cobrar y la liquidez de la empresa comercial ZURITA
    (Universidad Técnica de Ambato. Facultad de Contabilidad y Auditoría. Carrera de Contabilidad y Auditoría., 2015-04) Herrera Morales, Mayra Elizabeth; DT - Jimenez Estrella, Patricia Paola
    This research aims to study the management of accounts receivable and Commercial Zurita, through an analysis of the current situation facing the company, during the course of the investigation it was determined that the entity has trouble handling accounts receivable affecting liquidity, thus implementing policies, procedures regulating the collection and sale of existing gaps in the time of these transactions, the use of flow programs that help make a logical process proposed in which each is responsible for its area, an organization chart Structural where there is segregation of duties, Schedule of Charges for help from the seller and collector for it to have an established route for work and this in turn contributes to the optimization of time and money, control documents such as route control to determine the effectiveness of the employee and the reports of his visit to customers, billing receipt issue as a supporting document for the customer and the company, a design flow cash for their status of liquides and then make decisions based on the results of the flow, financial analysis and indicators to determine the state in which the company is managed and if you have gaps for improvement.