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Browsing by Author "Sánchez Villacis, Elizabeth Karina"

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    La ilustración y el analfabetismo relacional en adolescentes de 14 a 17 años del cantón Cevallos
    (Universidad Técnica de Ambato. Facultad de Diseño y Arquitectura. Carrera de Diseño Gráfico Publicitario, 2020-09) Sánchez Villacis, Elizabeth Karina; Cabrera Yaguana, Diego René
    The technology and the internet is a mass medium widely used today, both for adults, children and adolescents, it has allowed us to communicate, train, learn, teach, among others. The power that this medium exercises in our lives has caused an impact and both good and bad, giving rise to relational illiteracy, which is the absence or lack of basic communication skills due to the excessive use of technology. There are many people who don’t know about this disease and it is necessary that it known and understood. The illustration is a means by which you can communicate effectively. It is important to know how to reach people with information and a message so that they understand it since a text is not the same as a photograph or an illustration, there are several resources that can be used. Investigating what they are, how to use it, determining characteristics, observing and determining the best option is fundamental, so this project seeks to communicate through illustration, to transmit a message and that it is understood by adolescents from Cevallos and likewise they can transmit the message in their environment at younger ages.

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