Browsing by Author "Licuy Tapuy, Jumandy Pachacuthec"

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El documental como medio de difusión educativa de cuentos, leyendas, tradiciones del pueblo Kichwa de la parroquia Talag en el año 2020
(Universidad Técnica de Ambato. Facultad de Jurisprudencia y Ciencias Sociales, Carrera de Comunicación Social, 2021-03) Licuy Tapuy, Jumandy Pachacuthec; Tamayo Rodriguez, Alicia Paulina
The research work shows the importance of communication in daily life and in the education of people, therefore it is necessary to talk about the documentary that is part of communication, since it is the massive tool for the educational dissemination of cultural wealth and cultural. To demonstrate the cultural identity of the Kichwa people of the Talag parish in its different manifestations of the sector, I feel that these have not been reflected in documents or technological resources that help to strengthen the same culture, therefore the research seeks to find incentive actions of cultural value. Transcendence, among these considerations it is known that the Kichwa culture has been practiced by a few and forgotten by many, the Talag sector is a distinctly Kichwa parish and there are cultural values of the sector, so the present investigation through the methodology of the Descriptive research with a qualitative approach determines the p There is little interest in the population, especially young people, in maintaining their own culture, in this sense the research through documentaries made for this purpose aims to massify the contents as stories, legends and traditions of the parish to be considered in the different educational entities as a didactic and audiovisual resource. technological means known as educommunication. As a result of the research, it is recommended that educational institutions include topics with cultural manifestations in the study curriculum as a transversal axis to practice and promote the Kichwa identity of the Talag parish.