Browsing by Author "López Cordones Ruth Nayeli"

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    La identidad cultural y la actividad turística; caso de estudio: fiesta de los caporales, parroquia Angamarca
    (Universidad Técnica de Ambato-Facultad de Ciencias Humanas y de la educación -Carrera de Turismo, 2025-07-04) López Cordones Ruth Nayeli; Viteri Toro María Fernanda; Universidad Técnica de Ambato-Facultad de Ciencias Humanas y de la educación -Carrera de Turismo
    This research, entitled "Cultural Identity and Tourism; Case Study: Caporales Festival, Angamarca Parish," was developed with the objective of investigating the relationship between the cultural identity of the Caporales Festival of Angamarca and tourism activity. The importance of this research lies in the valorization of the living traditions of the Caporales Festival as an expression of cultural identity and its potential as a tourist attraction. This celebration is characterized by the presence of symbolic figures such as the Recuante, the Doña, the Caporal, the Capitana, the Chinas, the Guaricha, the Yumbos, and the Payaso, whose representations embody collective memory, the feminine role, popular spirituality, and the ancestral work of the community. The methodology applied was qualitative, using instruments such as index cards and observation, where we conducted semi-structured interviews with local stakeholders and observations. As a result, it was evident that despite limited promotion and a lack of tourism planning, the cultural event of the Caporales festival generates interest in tourists and strengthens cultural pride among residents, highlighting the authenticity, identity, and symbolic richness of each festive figure. In conclusion, well-planned tourism activities within the parish are an effective strategy for boosting community tourism and enhancing cultural identity, provided that tourism services are well planned and implemented.