El manejo de los recursos financieros y las políticas administrativas en el desempeño de la empresa IMPORT- QUIVENSA Cía. Ltda., de la ciudad de Ambato en el período 2014

Abstract

Ecuador is a developing country, where production and trade is essential despite economic instability. Companies seek to remain on the market through strategic administrative planning and financial resources to generate sustainable profitability over time. The shortage of planning is an empirical and tactical form of administration, which can lead to a shortage of funds at a high level of debt, little control on inventory and a high level of nonperforming loans. This things are problems to company growth, because there decrease of working capital and its net profitability is negatively affected. This work is adjusted for financial planning needs to facilitate the organizing of the Company activities and resources.