La planificación financiera y la toma de decisiones en el sector del calzado perteneciente al Parque Industrial del cantón Ambato

Abstract

Tungurahua has a wide reception of the leather and footwear since from this province he is born and with going on from the time it developed to be one of the most sold and produced products. The companies object of study Plasticaucho Industrial S. A. and MILBOOTS Cía. Ltda. , they devote themselves to the footwear manufacture and there arises the need to analyze the financial planning and the decision making, since, on having been big and generating employment industries, it is desirable to know that the handling of you finance and the decisions inside the same ones. The main objective of the research project is to analyze the financial planning in decision-making in the footwear companies of Ambato Industrial Park, because of this a thorough investigation was performed to detect the flaws that arise in companies so they can find solutions propose alternatives that are helpful to address them. This project is part of analyzing the administrative staff of the companies being studied by the bibliographical-documentary research and field research, with an emphasis on quantitative and qualitative approach because it is aimed at understanding the problem and finally by explanatory research and descriptive project final results are obtained by applying a survey and interview watchlist.