Diseño y Arquitectura

URI permanente para esta comunidadhttp://repositorio.uta.edu.ec/handle/123456789/7522

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Diseño de suela con optimización biomecánica para calzado técnico laboral, mediante manufactura aditiva para la horma antropométrica femenina EUR 37
(UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA CARRERA ARQUITECTURA, 2026-07-03)
Aguirre Orozco Angelo Jefferson
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Montenegro Cajas Germania Patricia
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UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA CARRERA ARQUITECTURA
Technical footwear design urgently needs innovations that achieve a balance between durability and ergonomics, reducing user fatigue without compromising structural safety. This research addresses this issue by developing and validating a biomechanically optimized sole for women's technical work shoes, focusing on user comfort. The design utilizes additive manufacturing through fused deposition modeling (FDM) and flexible thermoplastic polyurethane (TPU) filament. Methodologically, the project falls within the research area of industrial design and product development, employing a mixed documentary and experimental approach. Parametric modeling was performed based on the CITCA women's anthropometric last, size 37, followed by functional fit validation in the workshop. Subsequently, standardized laboratory tests for abrasion resistance and cyclic bending fatigue will be applied to evaluate the mechanical behavior of the printed component, comparing the results with the nominal properties of the raw material. The work stands out for its novel and ergonomic design, as well as for its structural optimization through the use of internal configurations. Furthermore, it is innovative because it critically determines the effect of the spatial orientation of the layers on the mechanical anisotropy of the elastomer. Although the raw material exhibited greater flexibility, the study concludes that the lamination strategy determines the final fatigue resistance. When the spatial direction is modified to a lateral position on the print bed, the extrusion lines are oriented longitudinally. This eliminates delamination stresses between layers and ensures compliance with established regulations.
Estrategias publicitarias para el crecimiento y fidelización de clientes para la empresa de calzado GUT’S Shoes
(UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE DISEÑO GRÁFICO, 2026-01-21)
Cecén Chacha Daniel Moises
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Vargas Álvarez Álvaro
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UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE DISEÑO GRÁFICO
The Technical University of Ambato (UTA) is a higher education institution dedicated to training capable professionals with a solid academic and practical foundation through undergraduate programs in diverse fields of knowledge. This work focuses on advertising strategies for growth and customer loyalty for the footwear company GUT'S Shoes. This research addresses an important factor for the company: increasing its recognition in the city of Ambato and identifying strategies that can help achieve this. The methodology is qualitative, employing interviews with experts and company owners, focus groups, and case studies. These methods analyzed which strategies can be applied to increase the company's recognition and identified the types of strategies currently used. The research revealed a low level of advertising strategy utilization and poor brand management. The proposed strategy involves implementing advertising strategies that begin with brand reconstruction and the creation of both physical and digital advertising materials. This will allow for the updating of social media presence, helping the company understand how to manage its brand and apply it effectively across various materials. In conclusion, understanding how advertising strategies help us gain recognition and contribute to growth is fundamental to brand, product, or service recognition.
Estrategias de diseño sustentables mediante el uso de residuos de denim para el sector del calzado artesanal en Tungurahua
(UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE INGENIERÍA EN DISEÑO INDUSTRIAL, 2026-01-21)
Medina Valencia Joselyn de los Angeles
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Jessica Viviana Martínez Vergara
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UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE INGENIERÍA EN DISEÑO INDUSTRIAL
This research focuses on the analysis and use of denim waste generated in textile workshops, with the aim of evaluating its technical and productive feasibility for the manufacture of handmade footwear in Tungurahua. Handcrafted footwear is a strategic productive sector that mainly uses leather and synthetic materials, so the incorporation of denim scraps represents a sustainable alternative that provides environmental, economic, and cultural value. The work is justified by the problem identified in textile workshops, where between 15 and 50 kilograms of denim scraps are generated each month, most of which are discarded, incinerated, or stored without sorting. This waste has a weight of between 11 and 14 ounces and technical characteristics suitable for reuse, so its use can reduce environmental impact and strengthen the circular economy in the region. The methodology applied included semi-structured interviews with textile workshops, shoemakers, and experts in the field, as well as technical observation sheets. The results showed that the material is available, artisans are willing to use it, and denim is compatible with artisanal processes such as patchwork, module creation, vivid textures, braiding, and mixing with other materials. Likewise, a growing market interest in sustainable products was identified. Finally, the proposal developed proposes sustainable design strategies to integrate denim waste into footwear components, reinforcing the artisanal identity and promoting production models aligned with sustainability and the circular economy
Diseño de calzado para escalada tipo pie de gato, categoría Boulder, con enfoque en ecodiseño
(UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE DISEÑO INDUSTRIAL, 2026-01-14)
Freire Aldaz María Daniela
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Montenegro Germania Patricia
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UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE DISEÑO INDUSTRIAL
This thesis presents the design of a climbing shoe (climbing slipper) specifically developed for the Boulder modality, integrating eco-design principles and traditional artisanal techniques to produce a functional, ergonomic, and sustainable product. The research identifies the needs of climbers through semi-structured interviews, an analysis of Boulder-specific movement requirements, and a technical review of existing climbing shoe models. Additionally, environmentally friendly materials, artisanal manufacturing processes, and user-centered design criteria were evaluated. The study identified recurring issues in current climbing footwear, including poor heel stability, rapid rubber degradation, and excessive toe pain. Based on these findings, a design proposal was created featuring an anatomical last adapted to climbers’ foot morphology, a quick velcro closure system, and sustainable materials for the sole and inner lining. An artisanal prototype was produced and later evaluated by users, who highlighted improvements in comfort, grip, and heel mobility. The results demonstrate that it is feasible to develop a high-performance climbing shoe using artisanal techniques and sustainable materials without compromising athletic performance. This research contributes to the field of climbing footwear design in Ecuador, promoting responsible material use and strengthening local innovation in specialized sports products.
Diseño de mangos para brochas cosméticas a partir de residuos de cuero generados en las empresas de calzado de Tungurahua.
(UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE DISEÑO INDUSTRIAL, 2026-01-14)
Morocho Dutan Evelyn Thalia
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Montenegro Patricia
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UNIVERSIDAD TÉCNICA DE AMBATO; FACULTAD DE DISEÑO Y ARQUITECTURA; CARRERA DE DISEÑO INDUSTRIAL
This research develops the design of handles for cosmetic brushes using leather waste generated by the footwear industry in the province of Tungurahua, integrating ergonomic and user-centered design criteria. The study addresses the limited ergonomic adaptation of conventional brushes and the need to transform this waste into a functional component. A mixed-methods design approach is adopted, employing structured observation, user interviews, and dimensional analysis of the product. The process is organized using the Double Diamond model, which guides the definition of requirements, formal exploration, and prototype validation. The handle is manufactured from a composite material that encapsulates leather waste in a resin matrix, selected for its stability and moldability. The presence of the leather provides texture and tactile feedback, improving grip, control, and precision. The design is based on anthropometric criteria of the hand and the pencil-like grip typical of professional makeup application. Validation demonstrated improvements in comfort, gesture control, and precision compared to conventional brushes, confirming the technical and design viability of the local proposal.
Diseño de calzado racing para corredores de autos entre 18 y 30 años de edad en la zona 3 del país, implementando materiales funcionales
(UNIVERSIDAD TÉCNICA DE AMBATO FACULTAD DE DISEÑO Y ARQUITECTURA POSGRADO MAESTRIA DE DISEÑO, 2025-08-12)
Chaglla Chango Walter Santiago
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Escobar Guanoluisa Taña Elizabeth
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UNIVERSIDAD TÉCNICA DE AMBATO FACULTAD DE DISEÑO Y ARQUITECTURA POSGRADO MAESTRIA DE DISEÑO
Racing footwear design for racers between the ages of 18 and 30 requires the integration of functional materials that balance safety, performance, and ergonomics. Drivers demand fire-resistant footwear (such as Nomex or treated leather) with thermoregulatory and breathable properties to prevent heat fatigue during prolonged competitions. Materials such as TPU offer flexibility and abrasion resistance, while laminated neoprene provides waterproofing and a dynamic fit, adapting to rapid movements in confined cockpits. Footwear ergonomics are optimized through high-cut designs for ankle support, slipresistant soles, and insoles with selective cushioning that improve pedal sensitivity. Custom fit systems (integrated laces or closures) ensure precise maneuvering, while engineered mesh in strategic areas promote ventilation without compromising protection. Technological innovation includes printing processes on materials and new branding strategies to generate a positive and desirable image in the consumer's mind. Materials with different integrated self-healing characteristics extend the lifespan of footwear. Current trends in athletic footwear design for young runners focus on the incorporation of innovative materials that optimize performance, comfort, and sustainability. Particularly noteworthy are midsoles (prefabricated soles), combined with EVA and a rubber outsole. Additionally, knitted fabrics are used in the upper, which offer breathability and reduce the overall weight of the footwear—aspects especially valued by young runners seeking speed and coolness during training or competition.
Optimización tecno-formal del calzado térmico para cuartos fríos desarrollado por la empresa Buffalo Industrial
(UNIVERSIDAD TÉCNICA DE AMBATO FACULTAD DE DISEÑO Y ARQUITECTURA CENTRO DE POSGRADO PROGRAMA DE MAESTRIA EN DISEÑO CON MENCION INNOVACION DE CALZADO COHORTE 2022, 2025-07-08)
Chérrez Cevallos María Belén
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López Vaca Luis Andrés
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UNIVERSIDAD TÉCNICA DE AMBATO FACULTAD DE DISEÑO Y ARQUITECTURA CENTRO DE POSGRADO PROGRAMA DE MAESTRIA EN DISEÑO CON MENCION INNOVACION DE CALZADO COHORTE 2022
In this research, an analysis was conducted on the techno-formal optimization of thermal footwear. It was observed that footwear is essential when entering rooms with low temperatures, as it serves as Personal Protective Equipment (PPE). The objective of this project is to create techno-formal footwear made from technical materials that provide the user with comfort, safety, and versatility for this type of work. In this regard, it is important to mention that the acquired knowledge will contribute to the process of improving footwear quality through the use of materials that are environmentally friendly once they have reached the end of their useful life. For this reason, a mixed-method approach will be applied, allowing for the determination of the time, costs, and materials required for the production of thermal footwear based on the ISO 20345:2021 standard, which provides a detailed breakdown of the construction system. Building on this, a user analysis in their work environment will be conducted, which will help establish the necessary techniques and tools for designing and constructing thermal footwear that meets the observed needs of users. The proposed design is a model called E01.2, suitable for work in low-temperature environments. This model aims to meet the standards of airtightness and lightness while providing adequate thermal comfort for use in cold storage rooms.
Análisis de perfil del consumidor en la gestión del diseño y desarrollo de calzado para la empresa Plasticaucho Industrial S.A.
(UNIVERSIDAD TÉCNICA DE AMBATO - FACULTAD DE DISEÑO ARQUITECTURA - MAESTRÍA EN DISEÑO, 2025-05-19)
Camacho Navas Omar Andrés
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Escobar Guanoluisa Taña Elizabeth
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UNIVERSIDAD TÉCNICA DE AMBATO - FACULTAD DE DISEÑO ARQUITECTURA - MAESTRÍA EN DISEÑO
This study arises from the necessity to align the design and manufacturing processes of children’s footwear with the actual demands of the target audience specifically, children aged 8 to 12 and their parents. The primary objective was to develop a consumer-centered management model grounded in co-creation. Mixed-methods research was adopted, integrating qualitative instruments (expert interviews, podcast sessions, and habit/usage surveys) alongside an exhaustive documentary analysis of ISO 9001:2015 and related guidelines. This multifaceted approach facilitated the integration of diverse perspectives, thus enhancing the validity and reliability of the findings. The results highlight that ergonomic comfort, durability, appealing design, and affordability are critical factors in fulfilling consumer expectations. Additionally, the study underscores the importance of systematically and proactively engaging the user’s perspective during both the design and validation stages of footwear production. Moreover, interdisciplinary collaboration and the application of user-centered methodologies proved instrumental in optimizing design and development processes, thereby strengthening customer loyalty within the target segment and bolstering the firm’s competitive standing. In conclusion, the integrated focus on active consumer involvement, innovation, and stringent quality assurance constitutes the most robust strategy for developing products that meet - and potentially exceed - the expectations of the children’s market.
Estrategias de diseño de calzado para la Asociación APROCALZA
(UNIVERSIDAD TÉCNICA DE AMBATO - FACULTAD DE DISEÑO Y ARQUITECTURA - MAESTRÍA EN DISEÑO, 2025-05-19)
Ortiz Gómez Evelyn Maritza
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Betancourt Chávez Diego Gustavo
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UNIVERSIDAD TÉCNICA DE AMBATO - FACULTAD DE DISEÑO Y ARQUITECTURA - MAESTRÍA EN DISEÑO
This research analyzes the role of strategic design within the APROCALZA Association, with the aim of proposing a operative model that integrates design into the business management of the footwear industry. Based on a qualitative approach, interviews with managers, surveys with designers and entrepreneurs, as well as comparative matrices and hierarchical models, were applied to assess the level of design maturity in member companies. The results show that although design is recognized for its impact on competitiveness and brand differentiation, its implementation remains limited. 75% of designers report that they are only occasionally considered in strategic decision-making, and the same percentage of companies combine digital tools with manual processes, indicating partial digitalization. Additionally, most design ideas originate from external references or existing products, which restricts innovation. Through data analysis and triangulation, key barriers were identified, such as the lack of investment in design and innovation, and the absence of specialized training. Based on these findings, an operational model is proposed, addressing key pillars such as continuous training, digital transformation, sustainability, brand identity, and the integration of design into the organizational structure. This study highlights design as a strategic tool for the development of the sector and offers actionable pathways that can be adapted by similar production-oriented organizations across the country.
Manejo de residuos pre-consumo y su incidencia en el diseño circular. Caso de estudio: Calzado Geolino
(UNIVERSIDAD TÉCNICA DE AMBATO - FACULTAD DE DISEÑO ARQUITECTURA - MAESTRÍA EN DISEÑO, 2025-05-16)
Guzmán Peñaloza Bárbara Natalia
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Escobar Guanoluisa Taña Elizabeth
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UNIVERSIDAD TÉCNICA DE AMBATO - FACULTAD DE DISEÑO ARQUITECTURA - MAESTRÍA EN DISEÑO
The leather footwear industry has distinguished itself in the Ecuadorian market for its durability, quality, and elegance. However, it faces a major challenge regarding waste management and the generation of solid residues, as leather offcuts negatively affect the environment. This study focuses on the management of pre-consumer waste in the footwear industry, proposing a circular design approach implemented in the Geolino Footwear company, located in Ambato, Ecuador. Using a mixed-methods research design—including field observations, interviews, surveys, and a case study of Geolino—the project aims to develop a circular business model that enhances material reuse in the footwear sector in Ambato. The findings contribute to optimizing sustainable design processes within the footwear production chain and offer strategies and emerging technologies for recycling, material reuse, and modular design. Finally, a life cycle analysis of leather products is presented, covering the stages from raw material extraction to recycling, highlighting the environmental impact and the importance of the circular economy in mitigating these effects.

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