Proyecto de factibilidad para la instalación de una microempresa procesadora de menestras deshidratadas en la ciudad de Ambato

Abstract

This project analysed the technical and financial feasibility of setting up a microenterprise for the production and processing of dehydrated vegetables in the city of Ambato. The study is based on four basic sections: a business study, a market study, a technical, economic and financial study to set up a microenterprise. The market study was carried out by administering a questionnaire to a representative sample of the target market. The results showed that more people were interested in the proposed product idea. This microenterprise will start with an average production of 40 kg per day. The technical study proposes the manufacturing technology of the presented product and the physico-chemical parameters of the raw materials. Raw materials and equipment costs were, machinery and equipment supported by quotations from profit and national companies and the layout and geographical location of the plant was also determined. The technical study includes product formulation, process flow, production capacity, plant layout and location, and the proposed marketing mix. Finally, a financial study was carried out which reflected positive financial indicators of the project, such as NPV, IRR, IRR, ERP, profitability and break-even point. Therefore, it can be said that the project is an excellent investment opportunity that will generate significant positive social, economic and environmental impacts. Keywords: Feasibility study, food processing.