Creación de la empresa Nina Feat para el procesamiento y comercialización de productos de uvilla en la ciudad de Ambato

Abstract

Ecuador being a mega diverse country has an endless variety of fruit and vegetables, but very sideways has been left to little traditional fruits, suppressing the amount of benefits they have, that is why we will take advantage of the nutritional properties of the vines . The market study suggests that the processing and marketing of golden berry products is feasible, because the demand for our products is high, we will produce 100ml vinegar, 250ml nectar, 1lt non-carbonated beverage, and box Tea of 25 units, products to be marketed in the market having a competitive advantage in which there is no direct competition in the market. Financial indicators such as the IRR, VAN show us that the project is profitable, and shows us an acceptable return for investors and the time to recover the investment is within the acceptable parameters that are less than 5 years. It is thus proposed to create the company NINA FEAT that will produce golden beery products such as vinagre, nectar, non-carbonated beverages and golden berry tea innovative products in the food market.