Diseño gráfico publicitario

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Diseño de aplicación móvil para la difusión de actividades y eventos académicos de la Universidad Técnica de Ambato
(Universidad Técnica de Ambato. Facultad de Diseño y Arquitectura. Carrera de Diseño Gráfico Publicitario, 2021-04-28) Poaquiza Paucar, Edison Omar; Álvarez Lizano, Iván Patricio
The present research aims to present the design of a mobile application which disseminates academic activities and events of the Technical University of Ambato, and thus benefits students and the institution through notifications of tasks or events. The present project was carried out through qualitative and quantitative methodology, which was conducted interviews and surveys to define parameters for the design of the app, since it is a new and easy to navigate medium, it was also evidenced that the user is difficult to time to search for information on the university's digital platforms. At the end of the surveys, it was confirmed that the project is viable, to help different platforms to disseminate information about the institution.