Browsing by Author "Villafuerte Caicedo, Diego Andrés"

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    Sistema comunicacional de la empresa Connectambato para incrementar la demanda del producto en la ciudad de Ambato.
    (Universidad Técnica de Ambato. Carrera de Diseño Gráfico Publicitario, 2016-11) Villafuerte Caicedo, Diego Andrés; Brito Gonzáles, Santiago Fernando
    The Connectambato Company wanted to generate a greater demand on the products they offer. Also they wanted to improve their SEO and strengthen the trademark, for which a communication system was performed and each graphic piece is exposed in a style manual. To support the manual styles which mainly consists of creating an animated video imago type it was created an animated video that supports its current product that is an ordering system for restaurants. In addition, it was created an updated web site with all the information of the Connectambato Company. This web site shows all the products and services that this important company offers. Here you can also see its portfolio of works done and some of the graphic pieces together with the video ordering system. The manager of the company Connectambato knew to express that he wanted as a new logo a mute or something that he would say would be global but full of movement, always retaining the blue color he likes so much and that according to him, is what gives them luck to close deals And be able to grow as they have done so far. The visual design or design in visual communication is a professional discipline that studies information systems, in order to convert the data into visual forms, taking into account the perceptual processes. It consists of the creation of functional images for purely communicational purposes, for this is made use of new technologies for a more structured development. In general terms, it is very verifiable that information based on only images is very small. Most of the communication has a preponderance of images, but they are accompanied by text, sounds and solutions that define and define their meaning.