Browsing by Author "Jara Ramos, Edidh Rosaura"

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    La panificación financiera y la toma de decisiones en la constructora Odebrecht, Proyecto Hidroeléctrico Manduriacu
    (Universidad Técnica de Ambato. Facultad de Contabilidad y Auditoría. Dirección de Posgrado, 2015-09) Jara Ramos, Edidh Rosaura; DT - Salazar Mejía, César Augusto
    Today we live in a globalized and competitive world, where problems of economic recession are constant as a result of financial failures due to lack of planning and the failure of those who are the managers of the various processes. Corresponding work aimed to determine the relationship of the financial planning and decision making to improve efficiency and mitigate financial risks in the Constructora Odebrecht. Evaluation of external factors (EFE), evaluation of internal (EFI), FODA, strategic evaluation, financial analysis Horizontal, vertical, financial reasons and descriptive statistics: qualitative and quantitative methods theoretical analysis, matrix analysis and used. It was obtained as a result builds a financial planning model for proper resource management Constructora Odebrecht, Hydroelectric Project Manduriacu the same approach that allows for proper performance strategies.