La fotografía y su aporte en la preservación del Patrimonio Urbano Cultural del cantón Ambato

Abstract

The Cultural Heritage of a city is a fundamental part of the history of each town, it is necessary to know about the architectural legacy that we own today, we must also take into account that these heritage buildings that can still be seen standing have innumerable details , that sometimes the weather and the time that comming pass, have already destroy them, but thanks to the relevant authorities who have been able to preserve, maintain and spread, nowadays all “ambateños” we have the opportunity to continue enjoying such wonderful works of art. This project focuses mainly on contributing to the preservation of these patrimonial assets through photography as a main tool, which through the research and development of a photographic editorial product is feasible to achieve, since the images are a huge impact way of communication and generate countless memories in people; moreover, this product is supported and supervised by the branch of graphic design and editorial design, because the purpose of this proposal is to generate a feeling of preservation and conservation in readers and the city of Ambato has a tangible element in which you can see how the city was in old times and how is our town today.